16-17 SEPT 2024 | FIBES SEVILLA

Restaurant brands and their strategic plan for the next three years

Mon 16 Sep | 10:45 - 11:15

Marcas de Restauración represents over 70% of branded restaurants, with a turnover exceeding €8.1 billion and nearly 8,000 establishments throughout Spain. The new Strategic Plan 2024-2026 aims to enhance the reputation of branded restaurants, represent and defend its interests before institutions, and gain recognition from various stakeholders, positioning branded restaurants as a strategic sector for the Spanish economy.

Speakers
Paloma Cabral

Paloma Cabral

Corporate Impact Director McDonald's

Marcas de Restauración

Mª del Carmen Jáñez

Mª del Carmen Jáñez

Global HRD La Tagliatella & Iberia Organizational Efficiency Director

Marcas de Restauración

Moderators
Fernando Martínez

Fernando Martínez

General Director

Revista Alimentaria - Eypasa